Payola work

March 2, 2013 at 7:24 am 2 comments

| Gabriel |

Since Tyler recommended me as a payola expert in his MOOC course on media economics, I figured I should create a brief index for the issue.

My work:

Climbing the Charts (Amazon link). Chapter 3 is about payola. It’s by far the most holistic and accessible thing I’ve written on the subject.

Methods piece (with Chiu and Mol) applying diffusion analysis to payola data

Theory piece on the micro-interactions of disreputable exchange. This paper was inspired by reading subpoenaed payola evidence and briefly mentions the case

By other people:

Daanen’s HitMen. Focuses on the 1980s (when the mob controlled radio) but also covers other periods

Coase. Payola in Radio and Television Broadcasting. Great theory view, though the efficiency argument doesn’t work as well if you assume “nobody knows” and/or imperfect capital markets. Even then, still really good. Also covers a lot of history (much of it from Sanjek and Sanjek)

Evidence from the 2005 settlements between NY state and EMI, Warner, Sony, Universal

Dozens of other things which I cite in my book and articles

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The Control Vector Cutbacks or Hostile Media Effect?

2 Comments

  • 1. Jay Livingston  |  March 6, 2013 at 4:41 am

    Two-and-half minutes — that’s what they gave you? Is MRU taking its cue from Father Guido Sarducci’s Five-Minute University (early SNL)?

  • 2. gabrielrossman  |  March 6, 2013 at 6:09 am

    There’s a second video and they total about 8 minutes but that’s how long they shoot for. The idea is to keep them tight, with no repetition and few details. You can avoid “did everybody get that” if you let them rewind it.


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